Get ready to be amazed by some real MR Tech!
There is always something new, and thriving that drives the entire Bright RDI team forward. Text-coding is an essential option, that is needed by almost any market research company and we built a novelty tool to make a difference.
We know that text-coding re-invention might feel unnecessary, considering the existing tools already available in the market.
The thing is that we consider these tools either too old and pricey (coming with a heavy legacy and sloppy UI). Or modern, but lacking the essential features of an ultimate product to own the whole process.
Our cross-industry experience of more than 15yrs. led us to a new concept. We’re coming with a speedy, lightweight, and optimized tool to take the whole process to a new level. So stay tuned!